Indulge in a fruity treat this Friday!

People from across Suffolk are being urged to make this Friday a fruity one by enjoying some healthy, delicious fruit.

Healthy Ambitions Suffolk is encouraging everyone in the county to use Fruity Friday, which takes place this week (14th May), as their inspiration to help get their five a day. Organised by World Cancer Research Fund, the event is designed to raise awareness of the health benefits which fruit can bring as part of a balanced diet and alongside an active lifestyle. These include protection against cancer, heart disease and high blood pressure.

Sally Hogg, head of health improvement partnerships with NHS Suffolk, said: “Eating more fruit helps contribute to a balanced diet and is a great way to stay healthy.

“Ideally, people should aim to eat five portions of fruit and vegetables every day. Fruity Friday hopes to encourage people to do just that by raising awareness of the health benefits of fruit while bringing you some top tips on the best way to include more portions in your daily diet.”

Top tips include:

– Add fruit to your cereal, porridge or low fat yoghurt at breakfast time

– Swap sugary snacks, such as biscuits, for a piece of fruit

– Instead of a sweet fizzy drink enjoy a glass of unsweetened 100% fruit juice

– Make a quick smoothie in a blender using your favourite fresh or frozen fruits

More information on Fruity Friday is available at

The Healthy Ambitions Suffolk strategy aims to make Suffolk the healthiest county in the UK by 2028 by cutting the number of preventable deaths and helping people to live a healthier lifestyle. Currently it has three main strands – children and young people, businesses and older people. More strands will be added in the future.

A wide range of partner organisations are working together on the initiative, which is driven by Suffolk Strategic Partnership. More information is available at

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