Colman’s Mustard Shop & Museum are hosting a ‘Norwich Bake Off’ on Friday 25th April, in conjunction with Caley’s Cocoa Café.

Colman’s mustard, which celebrates its 200th anniversary this year, is synonymous with a British classic: cheese scones. However, in this competition, Colman’s Mustard Shop & Museum would like individuals to create a bake of their choice, incorporating Colman’s mustard. Mustard powder can be utilised to enhance the flavour of many other ingredients, including but not limited to, chocolate and coffee.

The winner will receive a fantastic food hamper worth £50, and have the chance for their recipe to be featured on the menu at Caley’s Cocoa Café.

To enter the Norwich Bake Off, pick up an entry form Colman’s Mustard Shop & Museum or Caley’s Cocoa Café, or requested via email to [email protected].  All entries (finished bakes) should be submitted to Caley’s Cocoa Café in The Guildhall on Friday 25th April by no later than 1pm, where the judging will commence.

Colman’s mustard history dates back to 1814 when Jeremiah Colman, a flour miller, took over a mustard manufacturing business based at Stoke Holy Cross, four miles south of Norwich. In 1823 Jeremiah and his adopted nephew James established J & J Colman which flourished. Best known for mustard, the company made flour, starch, laundry blue and cornflour. The Colman’s brand was purchased by Unilever UK & Ireland in 1995. All Colman’s mustard products continue to be made at Carrow in Norwich to this day.

In 1973 the Mustard Shop was opened to commemorate the 150th anniversary of Colman’s. It was originally based in Bridewell Alley and has been in the Royal Arcade since 1999. Ten years later it was taken over by Norwich’s Heritage Economic and Regeneration Trust (HEART). Today it is one of Norwich’s most popular and cherished tourist attractions, popular with locals and visitors alike. The shop stocks an extensive range of powder and prepared mustards, including a number of specialities made exclusively for the shop. In addition, there are a wide selection of mustard pots and spoons, together with tea towels – not to mention a broad range of Colman’s memorabilia. It also contains many items on loan from the archives, covering all aspects of the history and production of Colman’s mustard.

Look out for more events celebrating 200 years of Colman’s throughout the year, including the ‘My Colman’s’ Antiques Day on 7th June, heritage talks and walks, and a Murder Mystery Night.

See for more details.




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